https://arab.news/v9n9d
- New 10-year deal will see the Asian Tour sanction the championship from 2022, with an increased prize fund
SINGAPORE: The 2022 Saudi International presented by SoftBank Investment Advisers will mark the start of an historic chapter in golf, as the event becomes sanctioned by the Asian Tour as part of a new 10-year partnership.
The tournament, which will take place at the Royal Greens Golf & Country Club near Jeddah from Feb. 3 to 6, 2022, will also feature an increased purse of $5 million, up from $3.5 million. The Asian Tour partnership is aiming to elevate the event in significant emerging markets around the world.
In 2021, the Saudi International presented one of the strongest fields in world golf, joining an elite group behind only the Majors and a small number of professional championships in the ranking points offered to competitors.
“Today marks a significant development for our flagship golf event and our vision to strengthen the depth of world-class golf events, both in the GCC and also on the international stage,” said Majed Al-Sorour, CEO of Golf Saudi and the Saudi Golf Federation.
“The importance and potential of Asia’s role in world golf is undeniable, not least due to its position as a global economic powerhouse,” he said, adding: “This partnership will unlock many opportunities for players, sponsors and fans of the game. Most importantly, we are eager to help build a more inclusive game for all eligible professional golfers that spans borders and cultures by fostering collaboration with major tours and see this as an exciting first step on that journey.”
The deal with the Asian Tour, the official body for golf in Asia and a full member of the International Federation of PGA Tours, will introduce new commercial prospects and enable more professional golfers to qualify and compete for life-changing opportunities.
“This is an outstanding development for the Asian Tour that will create significant benefits for our membership, key stakeholders, and fans alike,” said Cho Minn Thant, commissioner and CEO of the Asian Tour.
“The Saudi International presented by SoftBank Investment Advisers is a world-class tournament which has become truly global. We are thrilled that it will be the showcase event of the Asian Tour’s season, spearheading our expansion into new frontiers.”
While the Saudi International presented by SoftBank Investment Advisers will mark the start of a revamped 2022 schedule, the Asian Tour is also in the process of finalizing plans to complete its combined 2020-2021 schedule, which will be announced in due course.